Episode 08: New Year, Same You

In this episode of Disrupting Default, we expose New Year's resolutions for what they really are: a manufactured ritual that keeps you chasing transformation while profiting from your failure.

We explore how January 1st has become this magical reset button we all collectively believe in, despite nothing actually changing between 11:59pm on December 31st and 12:01am on January 1st. You make your list, declare "new year, new me," hit the gym for two weeks, and by February you're right back where you started. When did we start treating an arbitrary date on a human-made calendar like it gives us superpowers?

This episode traces our resolution obsession back to who actually profits from it: gyms that depend on your January enthusiasm and February abandonment, diet companies that need you to fail and try again next year, and an entire industry built on the cycle of hope, failure, and renewed hope. The business model literally depends on resolutions not working.

Tune in to discover why resolutions fail (hint: willpower is finite and you're attacking symptoms instead of root causes), why waiting for January 1st is just another form of avoidance, and what actually creates sustainable change. Spoiler alert: real transformation doesn't wait for the calendar – it happens on a random Tuesday when you finally decide you're worth it.

Perfect for anyone who's already abandoned their resolutions, wondering why "this time" never feels different, or ready to stop performing the ritual of self-improvement and actually change something that matters.